Frameworks · 8 min
Marketing Leader, Revenue & Growth at Axelerant. I design the GTM, then build the systems behind it - agentic content pipelines, intent scoring, channel architectures - co-coded with Claude, GPT and Lovable. Original frameworks, shipped, in production.
I lead Revenue & Growth marketing at Axelerant - repositioning, content, demand, partner motion. The shift in the last two years: I stopped briefing systems and started building them. Vision the workflow, prototype it with Lovable, pair-code with Claude and GPT, then put it in production for the team.
The result is fewer decks, more shipped systems - agentic content pipelines, intent scoring, channel architectures, internal AI co-workers - each one live and earning its keep.
The company website, owned end-to-end by one person: code, design, content, positioning, AI-native features and journey orchestration.
Envisioned, designed and shipped solo with Lovable + Claude. Live, AEO-first, running our entire content pipeline.
The systems behind the GTM: repositioning, agentic content, intent scoring, partner motion - designed, coded and put in motion.
Most landing pages chase a single conversion. The four-layer model treats every page as four stacked decisions - credibility, fit, value, trust - and shows where each one actually breaks.
all frameworks →Leading a team? I've built marketing engines from positioning to automation to original frameworks. Let's talk shop.
Talk to me about your GTM→