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Communications engines

The systems I envision, lead and put in motion.

Communications at scale needs a system. I lead the narrative, external communications, executive presence and response work, then build the operating layer underneath so the story stays consistent, evidence-led and useful across channels.

Proves · comms leadership at scale - strategy → systems → reputation
§ 01
External communications

Media and industry platforms

I have led earned-media and press work and worked with industry platforms including Gartner and CMSWire. The job is to find the strongest evidence, shape a useful angle and prepare leaders to communicate it clearly.

I do not treat a mention as the strategy. External validation matters when it reinforces a clear position and connects back to customer proof, executive voice and owned channels.

§ 02
Executive Presence

Executive Communications & Coaching

I shape C-suite narratives through ghostwriting, speaking and interview briefs, podcast programming and strategic positioning.

The goal is to turn executives into distribution channels, ensuring their public-facing narrative is aligned with the company's GTM while maintaining an authentic, non-corporate voice.

§ 03
Protection

Crisis Communications & Response

I have led crisis and rapid-response communications in B2B technology environments. The work begins with facts, decision rights and one aligned message before it reaches employees, customers or external channels.

Monitoring and clear escalation paths support fast course correction without creating more noise.

§ 04
Content Infrastructure

Agentic Thought-leadership

A nine-stage agentic pipeline that scales high-value content without losing the individual's voice. I envisioned this as a leader and co-coded it to solve the bottleneck of briefing experts.

It powers the production content engine and helps the team maintain a consistent, authoritative voice across multiple channels.

§ 05
Repositioning

Category repositioning, audit-driven

A multi-month effort built on audits across CRM, LLM search, SEO, and industry reports. The output: a new category narrative that lives in web, sales, and earned media.

From "we do work" to "here is the evidence-led shift we are leading."

§ 06
Leadership

Managing a 14-person global team

Communications leadership is not only about the words. I lead a distributed team of 14 across the wider marketing and communications function.

My role is to clear the path, set the bar for authority, and ensure the systems we build actually serve the people using them. I bridge the gap between CEO vision and team execution.

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