── About
12 years in B2B tech. 6 years in leadership.
── the current
I lead Axelerant's integrated marketing and communications function, reporting to the CEO. My work connects company positioning, executive voice, media, launches, podcasts and owned channels - with AI-native systems underneath to make quality repeatable.
── the leadership log · deploy log
~/leadership.logtail -f
- 2021 - present$ deploy axelerant - Marketing Leader, Revenue & Growth
- →Lead a distributed team of 14 and report to the CEO.
- →Own company narrative, external communications, executive thought leadership and launches.
- →Built Quire and the Content Engine to scale grounded, on-voice thought leadership.
- →Lead earned-media, podcast, industry-platform and rapid-response communications work.
- →Own axelerant.com as the company's primary narrative surface.
- 2019 - 2021$ deploy net-solutions - Marketing Manager
- →Led content, campaigns and thought leadership for B2B technology services.
- →Translated technical delivery into market-facing stories and sales proof.
- Earlier$ deploy the-foundation - Marketing, content and campaigns
- →Built the foundation for 12 years in B2B technology marketing and communications.
── leadership philosophy
- 01
Systems scale reputation; people scale culture. A communications leader needs both.
- 02
If you can't access what your experts know, you cannot build a credible technology narrative.
- 03
AI-native does not mean human-less. It means humans move from production to judgment.
── next