── Writing

LinkedIn, Axelerant blogs, and the Progression School chapter.

Curated by theme, not date. Reordered based on what you came here for.

── reading as marketer · top theme: Frameworks

Frameworks

theme · 01
LinkedIn

Three-route channel architecture, written down

Services GTM into a concentrated buyer segment, in one diagram.

LinkedIn

The four layers that actually convert

Credibility, fit, value, trust - stacked.

LinkedIn

Loop-driven marketing in one page

From linear funnels to compounding loops.

AI-native GTM

theme · 02
LinkedIn

Why services companies leak their best context

On the institutional intelligence problem AI doesn't solve by default.

Axelerant blog

What a content engine looks like when AI is the substrate

Designing around the loop, not around the prompt.

LinkedIn

The brief is the bottleneck, not the writing

Quire's founding observation, written down.

Observations

theme · 03
LinkedIn

Hiring senior marketers is a context problem

Why generic outreach gets ignored.

LinkedIn

The agency-vs-product trap and how to step out of it

Notes from running both at once.

Building solo

theme · 04
Axelerant blog

Shipping Progression School without an engineering team

How the stack actually came together.

LinkedIn

Notes from running a paid bootcamp solo

What changes when you answer your own support tickets.

LinkedIn

Lovable Diamond status, and what L5 actually means in practice

Build-in-public reflection.

Progression School chapter

theme · 05
Axelerant blog

Why we built a bootcamp instead of a course

Signal beats certification.

Axelerant blog

The case for human-led, AI-powered education

Founding position.

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